By Renee Martinez
Skiing and snowboarding trips are a great family getaway, but downhill sports are intense and requires a little extra attention to ensure your child’s safety on the slopes. Having the right equipment and being well-prepared will make the sport more enjoyable for kids, and let the parents have a more relaxed time.
Equipment:
Finding both the correct equipment and fit is essential to your child’s enjoyment as well as his safety. With so many styles, it can become overwhelming, so always turn to a professional in a pro-shop for guidance. Plus, (not to undermine your coolness level) if your son is in love with a cool-looking equipment that might not be the best fit for him, he might be more willing to change his mind and listen to the seasoned snowboarder/skier at the shop and look at other recommended options.
For little skiers, it is important to have a proper boot fitting. Kids have flatter feet than adults, making it harder to size them for boots, so it’s a good idea to have an expert help you find the right ones. For little snowboarders, usually height and riding style (stance, left-handed, right handed) is taken into account so your helping expert should be asking your kid these questions.
A helmet will keep your kid protected and warm. It should rest just above the eyebrows so the forehead is also protected, and the straps should be snug under the chin. Goggles are always a good idea – it will protect the eyes and reduce the glare off the snow, making it easier to see.
Attire:
Layering is the best way to stay dry and warm. The first layer should be a “breathable” or “wicking” fabric that can pull moisture away from the skin to keep it dry. Don’t use cotton as a first layer since it can soak up moisture and get very cold. It’s a good idea to layer only with clothing made specifically for winter sports because they are covered by a waterproof shell which can also help keep the skin dry.
Other Prep Work:
The solar glare off the snow can cause serious sunburns, especially with children because they have more sensitive skin. Use skin and lip protection in a high SPF. Having lotion on hand and applying it throughout the day will also help reduce painful windburns.
Skiing and snowboarding are intense sports, so make sure you all have a hearty, healthy meal before hitting the slopes. People often underestimate how much you sweat because you are in the cold, so remind your little ones to hydrate regularly.
If your kid is new to the sport, you should take advantage of the lessons available at the slopes. You may be a seasoned skier or snowboarder, but a ski or snowboard instructor is uniquely qualified so they will definitely cover all the bases on safety and responsibility. Raising awareness for safety and responsibility codes to your little one will make it safer for them, as well as other skiers and snowboarders, on the slope.
Just a reminder, cell phones often don’t work very well on trails. If you have an older kid who wants to separate from you, make sure he has a map and watch and that you have a meeting spot at a specific time. Some families invest in a two-way radio.
About the Author: Renee Martinez consults and speaks professionally on social media marketing, integrated marketing communications, public relations and branding. She is the president of Ruby Marketing Communications (www.rubymarcom.com), a boutique marketing communications company that specializes in providing branding, social media strategy and integration, and creative services. Her blog (www.lisac95.sg-host.com), provides resources on everything marketing and social media for her active audience.
Renee has contributed as a featured monthly columnist in the monthly jewelry industry publication, JCK on matters related to internet marketing as well as in InStore Magazine as a featured blogger where she writes about developing effective marketing strategies for the jewelry industry using social media. She is the founder of: Social Media Biz Summit (www.socialmediabizsummit.com), the first large-scale SM conference to come to Buffalo, NY; #jewelrychat, a weekly twitter chat for the jewelry industry and www.RaisingBoysWorld.com. Renee teaches social marketing courses at Canisius College in Buffalo, NY for the business school as well as offers small group social media marketing training and educational seminars for businesses in Western New York and beyond.
Renee has dabbled in internet marketing arena since the early 90′s and is not ashamed to call herself a “marketing geek”. From chatting in AOL, “sharing” music on Napster, and teaching HTML classes before it was considered “cool” to developing comprehensive social media strategies, effective public relations campaigns and managing online communities (most recently Chevy Girls Buffalo).
She enjoys being able to help people find their voice online and to create buzz about their product or service that will give them the results they desire. Renee can be found on Twitter (@reneemmartinez) and Facebook (http:/www.facebook.com/RubyMarCom).
